Wednesday, January 26, 2011

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Beghelli at the Sanremo Festival with new projects

For the ninth year, the Group Beghelli is sponsor of the Festival of Sanremo with five new TV promotions by 120 "each, relying more on the collaboration of Max Information.

During the five evenings of the event's most popular song of Italy, will be presented the Golden Roof Acqualuce Beghelli, the golden tree Beghelli and big news in the field of emergency lighting. All premieres, the three projects reflect the company philosophy, in order to bring more and more advanced products, featuring innovative technology and a focus on environmental protection.

"has always been careful to research and innovation, we propose and implement key technologies to ensure security and savings for consumers, helping to spread awareness of a specific culture on energy management - said Luke Beghelli, Marketing Director of the homonymous group - because of this, we have chosen yet Once a prestigious showcase of the Sanremo Festival as a backdrop for our message. "

In the five evenings of the Festival di Sanremo (15 to 19 February 2011) telepromotions 120 "will be conducted by Gianni Morandi, paired with Gian Pietro Beghelli, President of the Group.

During the first two nights and the conclusive, will be part of the renewable sources, The Golden Roof with Acqualuce Beghelli tree Golden Beghelli. Gianni Morandi and Gian Pietro Beghelli, before a Beghelli Point, showing the audience the uniqueness of the two projects to the tune of "O Sole Mio."

The Golden Roof Acqualuce Beghelli consists of an innovative project that combines into a single system modules and solar thermal: a real golden opportunity for the Italian families, since the electricity generated by the PV allows, in many cases, to reset the electricity bill at home while the heat provides a range of hot water demand up to 90%.

equally revolutionary Golden Tree Beghelli is a photovoltaic system based on a technology with a high concentration, which uses photovoltaic cells to produce twice as much energy compared to traditional ones. L'Albero d'Oro is intended to farms, industries and farms

The third and fourth night of the festival, finally, will be devoted to security, with a revolutionary innovation in emergency lighting, an area where the Group confirmed its leadership.

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